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Stand Up 2 Cancer

AMERICAN AIRLINES / BROADCAST

We had the opportunity to create a film that not only helped raise money for Stand Up To Cancer, but brought together over 60 of their own employees who are currently battling, surviving or co-surviving cancer. Seeing the strength and courage of these employees was one of the most humbling and inspiring moments of my life. My own grandmother died from cancer and it meant a lot to me to get the chance to create a film that helped raise money to eradicate it.

RESULTS

American Airlines sold enough tickets to raise $1,000,000 for Stand Up To Cancer in record time. 

CREDITS

GLOBAL CD Stephanie Kohnen

GLOBAL CD Mona Hasan

ECD Micheal Raso

PRODUCER Jackie Maloney

ACCOUNT Joselyn Bickford

PRODUCTION COMPANY Park Pictures

DIRECTOR Vincent Haycock

EDITOR Charlie Harvey with Whitehouse Post

VFX Method

MIX Lime

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